New Rongoā Suppliers
New Suppliers
Our Kaupapa
Our Vision
To empower Māori and Indigenous entrepreneurs by creating a thriving hub that celebrates indigenous creativity, fosters economic independence, and connects culture to commerce, both in-store and online. We envision a vibrant future where indigenous enterprise is visible, valued, and vital to the fabric of Aotearoa


Our Values
At InnoNative, our values guide everything we do, from the way we work with our makers to how we welcome our community. We are proud to stand for:
Mana Motuhake – Self-determination
We exist to uplift Māori and Indigenous entrepreneurs, empowering our people to lead their own futures through enterprise and creativity.
Whanaungatanga – Connection
Relationships are at the heart of InnoNative. We nurture strong connections with our artists, customers, and community through trust, respect, and shared purpose.
Mātauranga – Indigenous Knowledge
We honour and celebrate the knowledge systems of Māori and Indigenous peoples. Our products reflect our stories, languages, and cultures.
Kaitiakitanga – Guardianship
We are committed to caring for our people, culture, and environment. Sustainability and responsibility guide our decisions.
Auahatanga – Innovation
We champion Indigenous creativity and bold ideas, offering a platform for new voices, visions, and ventures to thrive.
New Location: Town Basin
WE HAVE MOVED
We’ve moved to 14 Quayside, Town Basin, Whangārei!
This move is more than a change of location; it’s a reset, a rebuild, and a renewed commitment to our kaupapa:
Empowering Indigenous People through Entrepreneurship.
Come celebrate a fresh start with us as we continue to grow InnoNative for the future.
Ngā mihi nui,
The InnoNative Team

About Us
“The InnoNative Economy is whanau prosperity through indigenous collaboration locally,regionally, nationally and internationally,”
We, at InnoNative are constantly looking for opportunities to launch, develop, grow, and scale Māori business through collective effort, which allows us to reduce costs and risks to our members while increasing exposure, reach, and opportunity.
We are well known in Tai Tokerau for our annual InnoNative Market held on or around the 28th October, which we have grown exponentially over the three years. Also our amazing retail store on Reyburn Lane in Whangarei, and of course we’re on Facebook/Instagram.
“Empowering indigenous people through entrepreneurship and enterprise”
Location
Our store
14 Quayside, Town Basin, Whangārei 0110
Tuesday - Friday: 10am - 4pm
Saturday - Sunday : 10am - 4pm