One stop shop for Authentic, Locally, Hand-Made, Products with a native twist from small business's from around Aotearoa



  • Atua Wahine Collection (Pre-Order)
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Product Categories

Rongoa | Beauty
Kakahu | Clothing
Mahi Toi | Art
Kai | Food
Taonga | Jewellery
Whare Kainga | Home Ware

About Us

“The InnoNative Economy is whanau prosperity through indigenous collaboration locally,regionally, nationally and internationally,”

We, at InnoNative are constantly looking for opportunities to launch, develop, grow, and scale Māori business through collective effort, which allows us to reduce costs and risks to our members while increasing exposure, reach, and opportunity.

We are well known in Tai Tokerau for our annual InnoNative Market held on or around the 28th October, which we have grown exponentially over the three years. Also our amazing retail store on Reyburn Lane in Whangarei, and of course we’re on Facebook/Instagram.

“Empowering indigenous people through entrepreneurship and enterprise”


Our store Location

68 Reyburn House Lane, Whangarei

Monday - Friday
10am - 2pm

Get directions